The Top Ten Money Making Stars Poll are the polls on determining the
bankability of movie stars began quite early in the movie history. At
first, they were popular polls and contests conducted in film
magazines, where the readers would vote for their favorite stars, like
the poll published in New York Morning Telegraph on 17 December 1911.
Magazines appeared and disappeared often and among the most consistent
in those early days were the polls in the Motion Picture
Magazine.Though this and numerous other magazines, like Photoplay,
continued with this type of poll, the standards for the polling were
set by the Quigley Publishing Company. They published a poll, which
became known as the "Top Ten Money Making Stars Poll", from a
questionnaire sent to movie exhibitors every year between 1915 and
2013 by Quigley Publishing Company. The list was based on a poll of
movie theater owners, who were asked to name who they felt were the
previous year's top 10 moneymaking stars. The Top 10 Poll, which
appeared annually in Quigley's Motion Picture Herald and The Motion
Picture Almanac, was long regarded as one of the most reliable
barometers of a movie star's box-office power, as film exhibitors base
their decisions on one economic criterion: those stars who will bring
patrons into their theaters.For the 1915â€"1924 period, the list was
compiled from 200,000 exhibitor reports, published in the "What the
Picture Did for Me" department in 520 weekly editions of the
Exhibitors Herald magazine. First version of questionnaire
specifically made for the exhibitors to vote for the money-makers was
used from 1925 to 1931. It included voting for both the box office
films and the stars. Standardized questionnaire specifically for
choosing biggest box office stars was used since 1933.In addition to
the top ten stars for that year, the Quigley Poll would commonly list
the next 15 stars as well. A sample of these, including some of the
predecessors' lists, are below:
bankability of movie stars began quite early in the movie history. At
first, they were popular polls and contests conducted in film
magazines, where the readers would vote for their favorite stars, like
the poll published in New York Morning Telegraph on 17 December 1911.
Magazines appeared and disappeared often and among the most consistent
in those early days were the polls in the Motion Picture
Magazine.Though this and numerous other magazines, like Photoplay,
continued with this type of poll, the standards for the polling were
set by the Quigley Publishing Company. They published a poll, which
became known as the "Top Ten Money Making Stars Poll", from a
questionnaire sent to movie exhibitors every year between 1915 and
2013 by Quigley Publishing Company. The list was based on a poll of
movie theater owners, who were asked to name who they felt were the
previous year's top 10 moneymaking stars. The Top 10 Poll, which
appeared annually in Quigley's Motion Picture Herald and The Motion
Picture Almanac, was long regarded as one of the most reliable
barometers of a movie star's box-office power, as film exhibitors base
their decisions on one economic criterion: those stars who will bring
patrons into their theaters.For the 1915â€"1924 period, the list was
compiled from 200,000 exhibitor reports, published in the "What the
Picture Did for Me" department in 520 weekly editions of the
Exhibitors Herald magazine. First version of questionnaire
specifically made for the exhibitors to vote for the money-makers was
used from 1925 to 1931. It included voting for both the box office
films and the stars. Standardized questionnaire specifically for
choosing biggest box office stars was used since 1933.In addition to
the top ten stars for that year, the Quigley Poll would commonly list
the next 15 stars as well. A sample of these, including some of the
predecessors' lists, are below:
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