Lawrence Bridges Family, Real Name, Spouse, Profession, Eye Color, body stats, Feet Size, Wiki

Lawrence Bridges Family, Real Name, Spouse, Profession, Eye Color, body stats, Feet Size, Wiki

Lawrence Bridges is a writer and film maker.Bridges began his film

career as a production assistant on Francis Ford Coppola's film The

Conversation. He became an editor of music videos, most notably with

director Bob Giraldi for Michael Jackson's "Beat It", and director Joe

Pytka for "Dirty Diana", and "The Way You Make Me Feel". He then

founded the post-production company Red Car Inc. and began directing

and editing commercials for clients such as Coca-Cola, Nike, Reebok,

Honda commercials featuring Lou Reed and Devo, Michelob Beer, among

many others. He cast Brad Pitt in a Pringles commercial, one of the

actor's first gigs. For the Rock the Vote campaign, Bridges directed

an ad featuring Robert Downey Jr. and Sarah Jessica Parker.In a 1987

Rolling Stone interview Stanley Kubrick, in reference to a series of

Michelob commercials that Bridges had edited, remarked that these were

"some of the most spectacular examples of film art" and "the editing

was some of the most brilliant work I've ever seen." In his book,

Where the Suckers Moon, Randal Rothenberg reported that Bridges coined

the term "metacommercial", an ad that offers up a knowing, even

mocking commentary on the very thing it is doing. Bridges practically

ushered in post-modern advertising in an ad for Honda Motor Scooters

that was accompanied by Lou Reed's counterculture anthem "Walk on the

Wild Side". Bridges added several letters to the alphabet of editing

with this commercial's quick cuts, blurry texture, flash frames, reel

run outs, and techniques culled from the French New Wave.Bridges was

named "Best Advertising Auteur" by Connoisseur Magazine in 1989,

inspiring the magazine to write, "Whenever you see an ad that verges

on art, chances are good that Bridges had a hand in it--as either

director, editor or graphic designer." "...The techniques he pioneered

as a backlash to formulaic commercials are now staples of the

industry, as well as hallmarks of countless Hollywood feature films

aiming for 'realism.'".
Lawrence Bridges Family, Real Name, Spouse, Profession, Eye Color, body stats, Feet Size, Wiki


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