Simon Njoroge (24 October 1993 â€" 30 August 2015), popularly known as
Shrekeezy, was a Kenyan advertising strategist. He has also been
largely involved in art and entertainment as a radio host, TV
presenter, rapper, DJ and Entertainment Executive. He first gained
major attention for his successful online radio show Shrekeezy Live
which was later taken up as a daily radio show on Hero Radio Kenya
after gaining over 40,000 fans on social media. As a marketing
executive at Hero Radio, Simon developed huge interest on Internet
marketing and took part-time classes with Chartered Institute of
Marketing. During this period, he played a major role in marketing
muicbook.com, a social networking site that was founded by his
colleague and close friend Samuel Keige. The site was however sold to
Afroleo.com. He left Kenya a year later to be the personal assistant
of Tanzania-based Indian entrepreneur Nilesh Bhatt. He later that year
joined Pilipili Entertainment, a Tanzanian film production company
owned by Nilesh Bhatt as the marketing manager. He had since worked as
a Digital Strategist in major East African Advertising agencies like
Scanad, MetropolitanRepublic, Express DDB and BrandVision
Advertising.As an entrepreneur and investor, Shrekeezy co-owned Trans
Africa events, an event organizing company based in Tanzania and is
the founder and acting CEO of Phorex East Africa a modelling and PR
agency operating across the East Africa region. He founded The
Nigerian Festival in Tanzania( Naija Fest), Tanzania Social Media
Awards(TSOMA Awards) and the upcoming East Africa Awards known as
Mashariki Awards to be held in December 2015 at the Carnivore Nairobi.
He was also largely involved in planning the Club Music Video Awards
in Uganda in 2013 in partnership with ROCKSTAR4000/Sony MUSIC
AFRICA.On the morning of 29 August 2015. Shrekeezy decided to take a
boat ride from Whitesands Hotel to Mbundya island in Dar Tanzania
before drowning.Before dying, Shreekezy posted a photo of the same
island that took his life on Instagram captioned; "The boat ride from
#WhiteSandsHotel to #MbundyaIsland is the scariest thing I’ve
experienced in a long time,But am here……..#TanzaniaDay8." His
body went missing after the ordeal but was found after a
three-day-search.
Shrekeezy, was a Kenyan advertising strategist. He has also been
largely involved in art and entertainment as a radio host, TV
presenter, rapper, DJ and Entertainment Executive. He first gained
major attention for his successful online radio show Shrekeezy Live
which was later taken up as a daily radio show on Hero Radio Kenya
after gaining over 40,000 fans on social media. As a marketing
executive at Hero Radio, Simon developed huge interest on Internet
marketing and took part-time classes with Chartered Institute of
Marketing. During this period, he played a major role in marketing
muicbook.com, a social networking site that was founded by his
colleague and close friend Samuel Keige. The site was however sold to
Afroleo.com. He left Kenya a year later to be the personal assistant
of Tanzania-based Indian entrepreneur Nilesh Bhatt. He later that year
joined Pilipili Entertainment, a Tanzanian film production company
owned by Nilesh Bhatt as the marketing manager. He had since worked as
a Digital Strategist in major East African Advertising agencies like
Scanad, MetropolitanRepublic, Express DDB and BrandVision
Advertising.As an entrepreneur and investor, Shrekeezy co-owned Trans
Africa events, an event organizing company based in Tanzania and is
the founder and acting CEO of Phorex East Africa a modelling and PR
agency operating across the East Africa region. He founded The
Nigerian Festival in Tanzania( Naija Fest), Tanzania Social Media
Awards(TSOMA Awards) and the upcoming East Africa Awards known as
Mashariki Awards to be held in December 2015 at the Carnivore Nairobi.
He was also largely involved in planning the Club Music Video Awards
in Uganda in 2013 in partnership with ROCKSTAR4000/Sony MUSIC
AFRICA.On the morning of 29 August 2015. Shrekeezy decided to take a
boat ride from Whitesands Hotel to Mbundya island in Dar Tanzania
before drowning.Before dying, Shreekezy posted a photo of the same
island that took his life on Instagram captioned; "The boat ride from
#WhiteSandsHotel to #MbundyaIsland is the scariest thing I’ve
experienced in a long time,But am here……..#TanzaniaDay8." His
body went missing after the ordeal but was found after a
three-day-search.
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