Leonardo Picon Froes (born April 22, 1996) is a Brazilian
entrepreneur, model, presenter, singer and actor.Born in Cotia, he
holds a degree in business administration from the Escola Superior de
Propaganda e Marketing.In 2010, when he was 13, he was singled out by
the magazine Capricho. In 2011, he decided to create a YouTube channel
and started posting videos. In 2012 Leo and partners Caca Parra and
Tata Estaniecki created a clothing store called Just Approve. The
brand became a success among millions of young people, including
celebrities such as Neymar, Anitta, Caio Castro, Lucas Lucco,
Thiaguinho, Felipe Titto and MC Guimê, which made Leo notable on the
internet. He has a hamburger restaurant: Light, Camera, Burger!, a
bar: Galleria Bar and a production company: Roll Films, where he
finances his and other YouTube channels. His Youtube has more than 3
million followers. Besides working as a model for his own company, he
has worked for brands such as: Puma, Calvin Klein, Colcci, Tommy
Hilfiger, Carolina Herrera and made parades in São Paulo Fashion
Week.He has been on the red carpet at the AFI Awards. In 2016, he
debuted as an actor in the theater with the play 4Ever â€" A Última
Noite in the role of Matheus, one of the protagonists. In the same
year he was invited to participate in the second phase of the Workout
Malhação: Seu Lugar No Mundo. Two years later Picon decided to study
film at New York Film Academy. In the same year, he made his film
debut with the feature film Garoto Do Cachecol Vermelho playing the
protagonist Daniel. The film is an adaptation of the book by Ana
Beatriz Brandão. In 2018, he signed a contract with WAY Model and
joined their model team. In the same year he was elected by QG Brazil
one of the most elegant men in Brazil. He won the awards of Men of the
Year and Digital Personality and he was on the cover of the magazine.
In February 2019, he launched himself as a musician releasing his
first single "Atropela".
entrepreneur, model, presenter, singer and actor.Born in Cotia, he
holds a degree in business administration from the Escola Superior de
Propaganda e Marketing.In 2010, when he was 13, he was singled out by
the magazine Capricho. In 2011, he decided to create a YouTube channel
and started posting videos. In 2012 Leo and partners Caca Parra and
Tata Estaniecki created a clothing store called Just Approve. The
brand became a success among millions of young people, including
celebrities such as Neymar, Anitta, Caio Castro, Lucas Lucco,
Thiaguinho, Felipe Titto and MC Guimê, which made Leo notable on the
internet. He has a hamburger restaurant: Light, Camera, Burger!, a
bar: Galleria Bar and a production company: Roll Films, where he
finances his and other YouTube channels. His Youtube has more than 3
million followers. Besides working as a model for his own company, he
has worked for brands such as: Puma, Calvin Klein, Colcci, Tommy
Hilfiger, Carolina Herrera and made parades in São Paulo Fashion
Week.He has been on the red carpet at the AFI Awards. In 2016, he
debuted as an actor in the theater with the play 4Ever â€" A Última
Noite in the role of Matheus, one of the protagonists. In the same
year he was invited to participate in the second phase of the Workout
Malhação: Seu Lugar No Mundo. Two years later Picon decided to study
film at New York Film Academy. In the same year, he made his film
debut with the feature film Garoto Do Cachecol Vermelho playing the
protagonist Daniel. The film is an adaptation of the book by Ana
Beatriz Brandão. In 2018, he signed a contract with WAY Model and
joined their model team. In the same year he was elected by QG Brazil
one of the most elegant men in Brazil. He won the awards of Men of the
Year and Digital Personality and he was on the cover of the magazine.
In February 2019, he launched himself as a musician releasing his
first single "Atropela".
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